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Who Makes the News? The Global Media Monitoring Project 2010

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The Global Media Monitoring report 2010 reveals that women are still significantly underrepresented and misrepresented in news media coverage, according to Global Media Monitoring Project research in 108 countries coordinated by the World Association for Christian Communication, despite significant change since the project began 15 years ago.

The 2010 report contains a plan of action for media professionals and others committed to gender-ethical news media.

GMMP research in Kenya and East Africa was coordinated by African Woman and Child Feature Service (AWC).Media monitored include all mainstream media in print and electronic.

The GMMP is the largest and longest running research and advocacy initiative on fair and balanced gender representation in the news media. It is coordinated by WACC, a global network of communicators promoting communication for social change, in collaboration with data analyst Media Monitoring Africa, and with support from the United Nations Development Fund for Women.

 

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